“If anyone could do it,” I might say to those who tell me anyone could do it, “why don’t they? Oh wait, it’s because you did it. It’s all you. It’s truly unique and special, because of you.” And they smile. Sometimes they nod. Often, the light goes on and they recognize the work of art they’ve created is one of a kind.
If you’re in your second act, that is, you once had a ‘real’ job and you are now retired, or, you were home with the kids (a hard job in and of itself…though you don’t collect social security for it!), and you’re an empty-nester, you may be wondering how to create a business built on a hobby.