As a content marketing strategist for coaches, consultants, and speakers worldwide, Melanie is on a mission to support and empower her clients to create clear messaging and content that shines a light on their individuality, skillset, and books. And she starts with herself. She shines like a million sunny afternoons at the park.
A former high school math teacher turned tech-preneur - which we discuss later on in the video. Her insight into teaching comes honestly, from her mother who was a math teacher also. Parchelle is also an education design architect and video producer with a Master's in Curriculum & Instruction from Virginia Tech. Her journey to working with authors on their book content is an interesting one - watch and learn.
Mark Anthony Psychic Explorer (also known as The Psychic Lawyer) is a fourth generation psychic medium who communicates with spirits. Have I got your attention now? Being a medium, connecting with the spirit world, is in his DNA.
It isn't a matter of just being happy with what he creates for you. "Happiness is okay," he says, "Everyone wants to be happy." But, he'll deliver happiness and effectiveness - which is far more important.
Anyone who knows me knows I highlight passages in books to return to, at later times. In this book, the first thing I highlighted in yellow was in the Introduction: “Think of this book as a toolkit.” For those of us who want to do better, be better communicators, this toolkit is invaluable. Let’s unpack it.
Andrea Pass wants you to be relevant. Relevant to the audience your business or book serves. And she offers placement in top tier targeted media.
I have so many talented and smart people on my show, and this interview shows that Zhu is among the highest in talent and resilience and storytelling. Her capacity to bring the listener into the story, offering so much angst and then joy, will captivate you throughout. This is about an amazing journey. A "Journey of a Thousand Miles".
We served our authors as editors, guides, teachers, book designers, publishers, and to a small degree, marketers. At the time, we encouraged and taught them to blog. Back in the early 2000s, blogging was a successful way to get noticed. Much as podcasts are today. And we did other things to help them get noticed. The hard work, of course, was always at their end. That's just how it is. As the author, the work of marketing and selling is up to you - no matter who publishes your book.
Liz, who can be heard on #commercials, interactive apps, #audio #books, and #corporatenarrations for regional and global brands has has #produced and #participated in #storytelling events and produces and hosts the #Embark podcast. She tells me her mission is to share stories - both personal and universal - to promote #understanding, #empathy and a little more #conversation.
Meta-data is that computer code you find behind the pretty pictures and written content of your website. Teresa does compare it to building a house, which makes me happy because I compare writing a book to building a house - to the poured concrete of your foundation. But she goes further. She talks about needing to understand how people search and what keywords to use for your audience. Which keywords to use and where to put them.