Having developed a resilient shift in mindset Tony saw opportunity where others experienced trauma. He saw an important, unmet need in the marketplace, which became his catalyst to serve others who were drifting along without an answer to their worry and dissatisfaction. Read more →


Our talk begins with book clubs because I watched a podcast Penny did that talked about how to get your book into books clubs. Read more →


More in tune with being a true entrepreneur, however, Josh and some friends of his decided to sell candy and drinks to their classmates. I'm not sure how old he was at this time, but old enough to know he could make a profit Read more →


You are in charge of your social proof and your social shares. You are in charge of how many people see your work and how many people who might buy are told about it. These are your fans. Your audience. The market you're selling into. People who read the kinds of books you write. They aren't searching for you. They're searching for it - the story.¬† Read more →


In fact, she believes she got spiritual guidance in her quest to find her father, and the long-lost relatives from that side of her family. People she had been separated from for more than 40 years. Talk about synchronicity! Talk about the stars lining up. Talk about something that was meant to be! Get the book and learn what I mean by all of that. Read more →


As a content marketing strategist for coaches, consultants, and speakers worldwide, Melanie is on a mission to support and empower her clients to create clear messaging and content that shines a light on their individuality, skillset, and books. And she starts with herself. She shines like a million sunny afternoons at the park. Read more →


A former high school math teacher turned tech-preneur - which we discuss later on in the video. Her insight into teaching comes honestly, from her mother who was a math teacher also. Parchelle is also an education design architect and video producer with a Master's in Curriculum & Instruction from Virginia Tech. Her journey to working with authors on their book content is an interesting one - watch and learn. Read more →


Call me smart. Because I KNOW a book can do all of those things. It doesn't do them magically. There isn't a secret somewhere that you can uncover to learn how a book does all of those things. Launching a book and presenting it to the world doesn't change YOU - you're still the expert or master or guru or guide or whatever you choose to call yourself, that you were before you wrote your book. But just having that book, that product, that tool, makes you a marketing genius. Read more →