Book promotion is not a thing of afternoons. It's a t thing of now, today, every day. But one way to make it easier on yourself is to find groups of people to promote to, all at once. Read more →

Books are treasures, to be sure, but earning a living as a writer, or building a business using your authorship as a marketing tool, is why you wrote the book in the first place. I am quite sure you didn't plan to write it or put it up for sale (on Amazon and your website and Barnes & Noble online, and so many other places) just for your own pleasure. Read more →

...video is flexible. It can go anywhere. It allows you to show up looking great because, after all, you didn't just create it in your pajamas, did you? Ok, maybe you did. Maybe that's who you are. But even then, there are things you can and should do to look good on camera. To make that first impression. Read more →

The experts I talk to, and follow on LinkedIn, tell me this - it's about what you can do for someone else, and not what you've accomplished in your life. Yes, there's a place to validate your expertise (I would say it's in your posts, but that's a given, isn't it? Isn't it? 👀) . But put that after showcasing what you can do to solve a problem I have. Read more →

A former high school math teacher turned tech-preneur - which we discuss later on in the video. Her insight into teaching comes honestly, from her mother who was a math teacher also. Parchelle is also an education design architect and video producer with a Master's in Curriculum & Instruction from Virginia Tech. Her journey to working with authors on their book content is an interesting one - watch and learn. Read more →

It isn't a matter of just being happy with what he creates for you. "Happiness is okay," he says, "Everyone wants to be happy." But, he'll deliver happiness and effectiveness - which is far more important. Read more →

Liz, who can be heard on #commercials, interactive apps, #audio #books, and #corporatenarrations for regional and global brands has has #produced and #participated in #storytelling events and produces and hosts the #Embark podcast. She tells me her mission is to share stories - both personal and universal - to promote #understanding, #empathy and a little more #conversation. Read more →

Meta-data is that computer code you find behind the pretty pictures and written content of your website. Teresa does compare it to building a house, which makes me happy because I compare writing a book to building a house - to the poured concrete of your foundation. But she goes further. She talks about needing to understand how people search and what keywords to use for your audience. Which keywords to use and where to put them. Read more →

We live in the world of podcasts, don't we? The word is spoken thousands of times a day. Different shows are mentioned hundreds, if not thousands, of times a day. If you don't have a podcast, you better be appearing on podcasts. If you aren't, you are invisible. Read more →

Coaches and small business professionals, alike, will get valuable advice and insight from this Smart Conversation. The success Marc has created for himself didn't come overnight, nor did he 'buy' it. He worked organically to build the tribe he has and he can help you do the same. Read more →