Of course, we didn't limit ourselves. The avatar was merely to get us comfortable with how the company was going to grow a community of fans, eager to buy and share and support us. And we had to start somewhere, right? Starting with a detailed, well-thought-out description of our ideal customer got us into the station wagon and ready for our journey.
I learned it's good to look pretty. No, I don't mean run out to the beauty parlor. Or rush out to get a haircut. Or, put on your party duds. I mean, take a shower. Comb your hair. If you wear make-up, put it on. If you have a button down shirt, wear it.
You've heard all the platitudes, think and grow rich, you are what you eat, think and believe, etc, etc. They're great quotes to hang on a wall, but I want you to reach deep, deep, deep down, into your soul and see yourself as you truly are - worthy of success. Just as worthy as any other woman, many of whom you've helped succeed.
I like to think, perhaps, there were girls who were also not pregnant, but were out of control, according to some rule in their households. Girls who wanted to read and write and be heard, when they spoke. Girls who wanted to challenge the status quo and make something of themselves - girls whose only goal in life was to NOT be Mrs. Somebody or other, because they knew if that happened, they were lost, forever.
When you write to save your life, the flow of the story may seem sequential, because you’re composing it from day one of memory, to present time, but when you edit, you will uncover memories that conflict with what is on paper; memories that go deeper, so much so, you wonder if you can share them in this book you are creating. Memories you have hidden, even from yourself.
I 'met' Sarah Jordan via a Facebook Live done by another SWC guest, Image Consultant,Carol Hanson. Sarah presented herself as exactly the kind of woman I am passionate about supporting and sharing. She's smart, talented, and brings years of tech experience to the important work she is doing now. Important work that supports women and girls everywhere. the world over, with something so necessary but so overlooked by those of us in our comfy homes and big bathrooms, you will be astonished.
I am fascinated by Yola's journey in the last three years - how and why she is where she is today - in London rather than Portugal. As with so many smart, talented women, Yola's adventure involves • People • Beliefs • Empowerment and the desire to give back.
Hers is a story of breast cancer and a strong desire to move forward turning lemons into lemonade (or you could say, turning the average Chinese fortune cookie into a work of art the size of a football). There is a good bit of the story that is told in the video that I will not include here. It's best to watch Sue tell it and see her face light up when she talks about children, and art, and museums.
Carol says, "Helping [women] to acknowledge there is no ‘one size fits all’ or ideal body shape," is often a first step. Her personal journey of overcoming an eating disorder will feel familiar to some, and sharing how it gives her more insight into understanding why women who say ‘I hate my body’ need a bit of outside help learning to undo all the years of self-doubt.
A few years ago, as I was traveling, I spent time in one airport or another reading The Celestine Prophesy by James Redfield. It's a book on philosophy and the human experience. A major thread throughout the book is the power of coincidence... and the fact that too many people ignore this power, including women, who should be embracing it with open arms.